Metrics Talk at Austin GDC
Jul 22, 04:26 AM
At Austin GDC this September, the estimable Larry Mellon and I will be delivering a two-person rant titled Wake Up and Smell the Metrics! A Rant on Metrics-Driven Development in Online Games
We’ll be covering business intelligence metrics, gameplay metrics, production metrics, all sorts of great things. My angle (and I’m pretty sure Larry shares the same view) is that if we’re going to be serious about treating games as services more than as goods, we need to get serious about metrics in every way.
It should be a fun session, too: Larry is a great presenter, and I’m no slouch either. We had a wonderful hour-long phone call just ranting at each other about this kind of stuff so I think there will be plenty of material for the actual talk!!
